http://www.roanne-suyosa.com/musical-pull/
You will find the site littered with advice for independent music artists Find out about how you can use social networking sites like MySpace, Facebook and Twitter to promote your music, attract a tribe of followers and make more money.
It is easy to get lost in the hype surrounding the last and largest social network. First it was all about MySpace, Facebook, and then came along and stole the show, then Twitter, and they ascend and descend.
You need good strategies to cope with social networks to their leverage to get the most for your career and business.
I gives you these 3 strategies that I think you should keep in mind when it comes to marketing your web music …
1 – Be there …
Darkness is your enemy, make sure you are visible in all the right places. Yes, this means that you will create profiles Web sites such as Facebook, MySpace, Twitter, Last.fm, YouTube and also on other sites to your specific genre or niche.
You realize there's nothing worse than a "ghost town" profile last updated more than two months ago and shows no real signs of activity.
You can see why you have to spend time to update all those profiles and communicate with users on different sites, or ask someone to do it for you.
You can use a service such as Ping.fm update multiple social networks from a central location. You can also use FriendFeed.com SocialThing.com or follow the different networks you are active.
2 – Do Push, Pull …
You will not get away with traditional advertising and marketing methods on the web. You know the type of advertising where one shouted the merits or flash your message wherever you can, hoping that you may distract the masses too distracted with your product.
You want rather build relationships with potential members of your tribe and transform them into active supporters of you and your music. So …
… be authentic be honest, interact with your visitors as much as possible and over-deliver on value to the music and the content you provide on your website. You would also provide tools such as "share screen" widgets help your supporters spread the word about your music.
Word of mouth is easy to create when your music is good, you are present and open your web site is frequently updated with lots of quality content. People will share things they enjoy with friends and tell – others as they love you when you're nice to them. You can not buy word of mouth.
You can not avoid mouth when you offer exceptional value!
3 - Own It! …
Your own website, that is. Your own website and domain name indicates you are serious about
music and also gives you control over the content and statistics generated by your visitors.
You create equity for yourself when you add content to your own website that is not the case when you add content to social networking sites.
Social networking sites do, however you a potential source of visitors to your site Web. Your strategy should be to direct visitors from websites outside like Facebook, MySpace, Twitter and others to your own website. So …
… use social networks to add value to your own business, not build the business of social networks.
Conclusion …
You must be present and update often on major social networks and other networks gender specific.
People talk about things they enjoy and find valuable. People share the music they love. So …
… create and deliver value to people on your website and your presence and you will receive value in return.
Your music marketing is more effective when you have your own website which you can funnel visitors to social networks and other web sites outside.
About the Author:
Marius van Dyk is a renegade musician, producer, entrepreneur and independent music and web business helper-elf. He’s also the creator of
http://www.renegadeproducer.com
which offers a big-picture view of all the aspects the independent music artist needs to consider in music and in business. His Mantra? Make Your Own Music – Your Way!
Article Source: ArticlesBase.com – The Independent Music Artist And Social Networks – 3 Strategies
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